



THE CHALLENGE
As an industry leader, New Home Star is always seeking innovative ways to boost visibility and stay ahead of the competition. With ambitious goals for 2024, they needed to enhance their already robust online presence to achieve greater organic visibility.
New Home Star first came on with Firestarter back 2021. At first, their strategy was to build a solid SEO foundation and start to capture some of the market share. Coming into 2024, they had a solid online presence but aimed to improve their search visibility and increase leads to drive overall revenue growth. With fierce competition in the market, this was no easy task. By leveraging our expertise in SEO and backlink strategies, we helped New Home Star achieve their objectives and maintain their position as a top player in the industry.
THE STRATEGY
INDENTIFY TOP PAGES
With the help of the client, we were able to identify the most important pages on their site that would fill all parts of their sales funnel.
BUILD LINKS
Through numerous channels, we were able to build around 120 extra links per month to relevant, high authority websites.
SUSTAIN
After the first 3 months of being very aggressive, we have been able to sustain rankings and traffic growth doing around 25% of what we were doing the first 3 months.
SERVICES
– New Home Sales Management
– Online Sales Team
– New Home Sales Training
– Home Builder Marketing
– Home Builder Consulting
– Home Builder Technology
– New Home Builder Software
Project Information
Client:
NEW HOME STAR
Location:
United State
Date:
February 14, 2022
Website:
https://www.newhomestar.com/